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Sterling Road
About
Sterling Road is a pre-seed venture firm founded in 2017 by Ash Rust and based in San Francisco. It coaches B2B founders for three months before investing, backing around 20 startups a year across the US, Canada and UK, and raised a $20m third fund.
Stage focus
Seed
Raising from Sterling Road?
I've worked with founders across the industrial stack. If Sterling Road is on your list, I can help you map the introduction path, sharpen the narrative, and run a tight process.
Talk to Dan